We strongly believe that empowerment is about harnessing the diversity of our people to grow and strengthen our business – and that we are leading the charge in the tobacco sector in this regard.
Doing the right thing, exercising our responsibility to society, and unleashing our people’s talents is integral to our business strategy. Our company transformation is underpinned by the standards, values and principles contained in our global Standards of Business Conduct, Business Principles, and our BAT Values.
We believe that South Africa can achieve an adaptable, sustainable and growing economy if it harnesses the strengths of all its people and communities and uses diversity as a catalyst to solve social challenges and enhance economic performance.
As a result, our Broad-Based Black Economic Empowerment (B-BBEE) efforts include initiatives focused on employment equity, skills development, preferential procurement, and enterprise and supplier development.
The company also runs a comprehensive intern programme across all divisions of the business, focusing on upskilling, empowering, and training entry-level students, with a view to realising their potential. In addition to business and industry information, the programme also covers presentation skills, project management, engagement and what we term ‘leading self’ – the ability to self-motivate and reach one’s own potential.